43 North Designs

Founded in 2018, we are a design and product development firm. We exist to inspire our communities, customers, and employees to put design in action in their everyday life.  Our mission is to inspire problem solvers everywhere to put design in action so that the world is enriched with a diversity of ideas, solutions, and leaders that surprise and delight us all.


We seek to apply our mission anywhere there is a gap between today’s solution and a better way.


Meet The Team

Justin Wilson

  • Grey LinkedIn Icon

Avid waterfowl and upland game hunter, Justin,  loves all things outdoors.   When he's not trolling for walleye he is working his black lab, Sadie in the field.  He brings a wealth of experience and practical knowledge as a serial entrepreneur to inform vision and strategy.

Barrett Randolph

  • Grey LinkedIn Icon

Runner, tinkerer, sailor, and expert DIYer, Barrett, is passionate about exploring how the world works around him and what he can do to make it better.  He brings years of experience in product development and engineering to inform R&D and product design.

Brad Strauss

  • Grey LinkedIn Icon

An artist at heart, Brad, is passionate about creating and building things that are both beautiful and functional.  With a passion for the exact sciences, Brad's diverse experience in finance and accounting serve to inform financial and operational strategy.

Nathan Glotfelty

  • Grey LinkedIn Icon

Nathan loves to dig-in, learn, and explore just about anything.  A trout fisherman and musician at heart, Nathan is passionate about finding solutions to problems from surprising sources.  He brings practical experience from several business launches within publicly traded companies to inform overall strategy and operations.

231 737 4025

Norton Shores, Muskegon County 49444

  • Instagram Social Icon
  • Twitter - Black Circle